NEW YORK, NEW YORK
Branding Systems, Miscellaneous swag, & illustrations created for Animoto, a drag and drop video editing tool.
When Animoto updated to a totally new product design, we ran an evergreen campaign, brightened up the color palette, and adapted our illustrations to a new color system across in-app and marketing channels to help signify change and newness to users.
In collaboration with product designer Tuba ozkan, we built out and refined Animotos in-product icon system. By applying constraints to the icon system it gave us greater flexibility and consistency by creating a repeatable process so that any designer could build a new icon that fit into the system.
Various swag created for Animoto to help create togetherness, team building, employee appreciation, and brand pride.
Pictured below is a work-from-home space-themed (glow in the dark) sweat suit that aligned with Animoto's 2020 company-wide top secret mission, a branded blanket, and a set of animoto-themed coins.
Custom WFH Sweatsuits screenprinted with glow in the dark ink - inspired by space and Animotos secret internal mission
Custom illustrated blanket with Animoto's branding elements
Custom illustrated coins with Animotos values (front & back)
A collection of misc. illustrations used across various marketing channels for Animoto (blog, email, medium, website etc.)
My Role: Designer/Art Director
Collaborators: Kaylee Reynolds, kateri gemperleinschirm, Blake Kathryn
holiday gift guidesDesign
mbg Personal CareDesign
Animoto BrandingDesign & Illustration
Animoto DigitalDesign & Illustration
Get Money, Get PaidEvent
Ladies Get PaidBranding
mbg wellness trendsDesign
Astoria At HomeDesign & Illustration
Pingala Vegan CafeBranding
Dealer.comDesign & Illustration
Aerie x Well+GoodArt Direction
Daily Planter ZineDesign & Illustration
Darn Tough SocksDesign & Illustration
Asics x Well+GoodArt Direction & Motion Graphics
Still Life IllustrationIllustration
For illustration & design inquiries contact: